Brand Image

Brand image is more than a logo that helps to identify your brand. It plays a crucial role in defining which companies can succeed or not. If you want to build a solid business plan you have to know how customers feel about your brand. Check out the blog posts to start identifying what people are thinking about you.

All articles in this category

How to Measure Brand Awareness? 8 Easy Tactics

There are a variety of ways to measure different aspects of brand awareness. In this article, you will find popular tactics that should work for most marketing teams.

How to Increase Brand Awareness: 15 Ways [Complete List]

Want to increase brand awareness? Check the 15 best ways how you can do that! Boost your marketing efforts right now!

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5 Ways Knowledge Base Software Improves Customer Engagement

Good business keeps customers engaged. And there's a number of ways to make it happen. Today, we discuss increasing customer engagement using knowledge base software.

5 Reasons to Embrace Brand Reputation Management and How to Begin

Another one from our Social Listening 101 series. This time, we discuss how social listening can be used to monitor and control your brand image.

Reviews & Comments Pt. 1 – The Benefits of Online Reviews for Your Business

Welcome to the first part of Reviews & Comments trilogy. Today we take a look at the importance of reviews in general, as online reviews are often pushed to the background.

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