Creating your personal brand shouldn’t be a complicated process. Take a look at our comprehensive guide to branding and start the process!

Unlinked brand mentions make a huge opportunity for backlink acquisition and boosting your website’s rankings. In this article, you’ll learn how to find and keep track of you unlinked brand mentions. Without further ado, let’s get to it. How to

Brand tracking will reveal a lot of insights about your brand that will help you make more informed business decisions.

A brand audit will help you determine the strengths and weaknesses of your company, discover the expectations of customers and analyse the sentiment around your brand.

The share of voice is one of the most important marketing metrics. It will help you to measure brand awareness, find influencers, and increase your market share!

Crisis communication will help your brand survive an unfortunate event. See how to develop an effective crisis communication plan.

Measuring the earned media value will help you determine the results of your PR campaign. Learn how to do it effectively!

Few words about what brand reputation management is, what it consists and why is it important for your business.

Competitive benchmarking is a process of comparing your business processes to eliminate the gaps in service or to gain competitive advantage.

Online presence management can help you build a uniform communication strategy. Learn the best way to start!