Social listening software for data-based decisions
Brand24 is a social listening platform that tracks what people say about your brand, competitors and industry across 30M+ online sources.
Join 4000+ Brands in the AI Revolution
Learn to build a
social listening report.
Choose a brand, switch metrics on and off, and turn its mentions into a report that drives decisions. Powered by live data from the Brand24 social listening dashboard.
AMD social listening report
Last 30 daysStart creating reports for YOUR brand
Free Trial 14-day free trial. Export any report to PDF, PPTX or Excel.How Brand24
social listening works?
01 Add keywords.
Your brand, products, competitors or hashtags. Smart Context Search and Boolean operators help to keep the noise out.
02 Find mentions in real-time.
The tool collects mentions from 30M+ sources in 108 languages, in near real time.
03 AI analyzes them.
Each mention is analyzed for sentiment, topics and reach, and it all lands in one social listening dashboard.
04 You act.
Reply, get alerts, share reports or ask the AI Brand Assistant.
05 Connect your tools.
Send Brand24 data to your dashboards through the API, or ask about it in Claude or ChatGPT with MCP.
Ready-to-share
social listening reports.
Pick the period and the data you need, then share the report as a PDF, PPTX, Excel file or a scheduled email. No more pasting screenshots into slides.
Customizable PDF and PPTX Reports.
Choose the period and the sections you need, then download a PDF or PPTX you can send to a client or put straight into a deck.
- Mention volume and reach for the chosen period
- Sentiment and share of voice
- Top sources and the most influential authors
- Key topics and the most popular mentions
E-mail Reports.
Get a daily or weekly summary in your inbox and add anyone who needs it, like your manager or a client.
- Mention volume and reach for the chosen period
- Sentiment and share of voice
- Top sources and the most influential authors
- Key topics and the most popular mentions
Excel and CSV Reports.
Export every mention to Excel or CSV and filter, sort or combine it with data from your other tools.
- Mention volume and reach for the chosen period
- Sentiment and share of voice
- Top sources and the most influential authors
- Key topics and the most popular mentions
One platform,
every conversation.
Brand24 is a social media listening platform that monitors 30M+ online sources in 108 languages, so a mention on a niche forum shows up next to a viral TikTok.
How AI chatbots see your brand?
In our AI Visibility add-on:
See your share of voice in ChatGPT, Gemini, Claude, Perplexity and DeepSeek answers, next to your competitors.
Find the prompts where your brand shows up, with search volume and average position.
See what drives your visibility, so you know which content to work on.
AI-powered social listening features.
Ask questions about your brand
- Get answers in plain language, backed by your data.
- Explain spikes and sentiment changes.
- Compare campaigns, periods and competitors.
Get the key overview every week
- Weekly social listening insights from your data.
- Recommended next steps, not just numbers.
- In your dashboard or straight to your inbox.
Know why your mentions spiked
- Flags for unusual spikes in mentions or reach.
- A short explanation of what caused each one.
- One click to the mentions behind the spike.
Social listening
with no gaps.
Brand24 listens to 30M+ online sources in 108 languages, from TikTok and Reddit to podcasts, reviews and AI answers. Teams in 153 countries use it to understand what people say about their brands and competitors, and rate it highly on Capterra, G2 and GetApp.
30M
Online sources we listen to
153
We serve clients from 153 countries
108
Languages covered
Learn the six metrics
behind every report.
These six metrics form the basis of social listening analytics. Flip two cards and match each term to what it means. Good luck!
All six matched
That is the whole vocabulary behind a social listening report. Check these six metrics for your own brand.
Social listening solutions for every team.
Marketing
Find the content, hashtags and influencers that drive reach. Monitor campaign performance.
PR and communications
Track media coverage and catch reputation risks early.
Agencies
Manage many client projects and send clients ready-made PDF and PPTX reports.
Product and research
Find feature requests, complaints and unmet needs.
Using Brand24’s AI Insights has revolutionized my approach as a social media manager. It accurately pinpoints spikes in engagement, allowing me to respond in real-time with targeted content and strategies, ultimately driving higher engagement and brand loyalty.
Haily Moulton
Social Media Manager
Learn more
from our experts.
Annie-Mai Hodge
Founder @Girl Power Marketing
Before Brand24, I missed so many mentions online. Now I get instant alerts, saving hours each week on manual monitoring. It helps me spot trends early and react faster than competitors.
Frequently
Asked Questions:
What is social listening?
Social listening is the process of tracking and analyzing public online mentions about a brand, product, competitor or topic.
Use those insights to guide marketing, PR, product, and customer service decisions.
What is social listening software?
Social listening software, also called social media listening software, is a tool that collects public online mentions of a brand, product or topic and analyzes them for sentiment, reach and trends. Brand24 monitors 30M+ sources, including social media, news, blogs, podcasts, forums, reviews and AI answers. It shows the results in one dashboard with alerts and reports.
What is the difference between social listening and social media monitoring?
Social media monitoring collects and responds to individual mentions. Social listening analyzes those mentions over time to find patterns in sentiment, topics and share of voice. Monitoring is reactive; listening shapes strategy. Brand24 does both in one platform, so you can use it as social listening and social media monitoring software.
How much does social listening software cost?
Social listening software costs anywhere from under $100 to several thousand dollars a month, depending on mention volume and features.
Which platforms does Brand24 monitor?
Brand24 monitors X (Twitter), Facebook, Instagram, TikTok, YouTube, LinkedIn, Reddit, Telegram, news sites, blogs, podcasts, forums and review sites like TripAdvisor and the App Store. It covers 30M+ sources in 108 languages. AI Visibility add-on adds LLM listening in AI models such as ChatGPT, Gemini, Claude, and Perplexity.
Can Brand24 track what AI says about my brand?
Yes. Brand24 AI Visibility add-on tracks how AI models, including ChatGPT, Gemini, Claude, Perplexity, DeepSeek, Grok, Copilot and Google AI Overviews, mention your brand and your competitors. It shows your visibility and sentiment in AI answers, next to your social media data.
What is included in a social listening report?
A Brand24 social listening report includes mention volume, reach, sentiment, share of voice, top sources, the most influential authors and key topics for the chosen period. You can share it as a live link or export it as a PDF, PPTX, CSV or infographic. Email reports can go out daily or weekly.
Can I see a social listening demo before I buy?
Yes. You can book a live social listening demo with a Brand24 social listening expert, using your own brand's data. You can also start a 14-day free trial straight away, without a credit card.
Does Brand24 offer social listening services?
Yes. The Brand24 Enterprise plan includes dedicated consulting and a Client Success Lead. Brand24's team helps you build queries, set up projects and turn data into reports for stakeholders.
Where does the data in the Social Listening Report sample come from?
The social listening report builder uses data from Brand24's listening engine, which covers 30M+ sources including X, TikTok, Reddit, Instagram, news sites and blogs. AMD and Ericsson show real numbers captured by Brand24. The other brands show sample figures for the demo.
Less guessing.
More social listening.
Book a social listening demo or start a 14-day free trial now.