Blog / Katarzyna Dereń

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Katarzyna Dereń

Content Team Leader and Social Listening Expert at Brand24

Expertise:

  • AI social listening
  • media monitoring
  • brand strategy

For over 4 years, she’s been participating in developing an AI-powered media monitoring tool. 

As a Content Manager, Katarzyna wrote blog posts about mentions monitoring, sentiment analysis, brand strategies, and social media. Currently, she’s managing a team of talented writers. In her opinion, to rank high in SERPs, it’s necessary to present the topic in a unique way.

After work, you can meet her watching a superhero movie in the cinema, or on the badminton court. Also, she’s a big fan of fantasy literature.

Education:

  • Tischner European University
  • Rzeszow University of Technology

All articles by Katarzyna

Business Strategy
Apr 3, 2024

7 Steps to Startup Marketing Strategy [Guide 2025]

If you're looking for help creating a marketing strategy for your startup, look no further. This guide provides 7 steps to get you started. Check it!

Katarzyna Dereń
Digital Marketing
Mar 27, 2024

How to Turn Off Google Alerts?

Are you tired of Google Alerts? Turn it off. It presents not relevant and inaccurate data. There is a better alternative! Read the article!

Katarzyna Dereń

Start Social Listening!

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Digital Marketing
Mar 27, 2024

How to Check X (Twitter) Analytics in 2025? [2 Ways]

Twitter analytics will provide you with data that could bring your presence to the next level. Find the data that will boost your business!

Katarzyna Dereń
Sentiment Analysis
Mar 27, 2024

How to Do X (Twitter) Sentiment Analysis? 7 Steps

How to do Twitter sentiment analysis? In 7 simple steps! You don't need any coding skills to do it! Read the guide!

Katarzyna Dereń
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Popular articles by Katarzyna

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The Best AI Hashtag Tracker and Other Hashtag Tracking Tools [2026]

Social Media Reach: How to Measure & Improve It in 2025?

X (Twitter) Analytics Tools: The 10 Best to Try in October 2025

Sentiment Analysis: What is it & Why do You Need it in 2025?

Share of Voice: Definition, Calculation, Tools [2025 Guide]

9 Steps to Strong Brand Awareness Strategy [2025]

Guide to Brand Monitoring + TOOLS [2025 update]

6 Expert Tips to Master Brand Reputation Management

A Complete Guide to AI Social Media Analysis [2025]

How to See How Many Times a Hashtag Was Used on X (Twitter)

Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.