Blog / Katarzyna Dereń

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Katarzyna Dereń

Content Team Leader and Social Listening Expert at Brand24

Expertise:

  • AI social listening
  • media monitoring
  • brand strategy

For over 4 years, she’s been participating in developing an AI-powered media monitoring tool. 

As a Content Manager, Katarzyna wrote blog posts about mentions monitoring, sentiment analysis, brand strategies, and social media. Currently, she’s managing a team of talented writers. In her opinion, to rank high in SERPs, it’s necessary to present the topic in a unique way.

After work, you can meet her watching a superhero movie in the cinema, or on the badminton court. Also, she’s a big fan of fantasy literature.

Education:

  • Tischner European University
  • Rzeszow University of Technology

All articles by Katarzyna

Brand Management
Jan 11, 2025

What is the Online Reputation Score of Your Brand?

Do you know what numerical score reflects your brand’s online reputation? Check your Reputation Score! It's easy!

Katarzyna Dereń
Social Listening
Dec 13, 2024

17 Smart Lead Generation Ideas to Boost Your Sales

Discover 11 effective lead generation ideas to boost your B2B sales. Learn how to attract and convert more leads. Read now to drive your business growth!

Katarzyna Dereń

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PR & Crisis Management
Dec 6, 2024

What is Crisis Communication? 10-Step Plan With Examples [2025]

Crisis communication will help your brand survive an unfortunate event. See the steps and examples on how to develop an effective crisis communication plan.

Katarzyna Dereń
Platform Guides
Oct 15, 2024

How to Search Multiple Hashtags on Instagram and X (Twitter)?

Instagram doesn't let us search for multiple Instagram hashtags inside its app. Hashtag search is limited to one. Social listening tools seem a great way to track and search multiple tags.

Katarzyna Dereń
Platform Guides
Jul 30, 2024

10 Steps to Powerful YouTube Marketing Strategy [2025]

With over 2,6 billion monthly active users and 5 billion videos watched daily, YouTube offers one of the largest user bases. Read how to set up a powerful YouTube marketing strategy.

Katarzyna Dereń
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Popular articles by Katarzyna

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Social Media Analysis: Complete Guide for 2026

Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.