Blog / Katarzyna Dereń

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Katarzyna Dereń

Content Team Leader and Social Listening Expert at Brand24

Expertise:

  • AI social listening
  • media monitoring
  • brand strategy

For over 4 years, she’s been participating in developing an AI-powered media monitoring tool. 

As a Content Manager, Katarzyna wrote blog posts about mentions monitoring, sentiment analysis, brand strategies, and social media. Currently, she’s managing a team of talented writers. In her opinion, to rank high in SERPs, it’s necessary to present the topic in a unique way.

After work, you can meet her watching a superhero movie in the cinema, or on the badminton court. Also, she’s a big fan of fantasy literature.

Education:

  • Tischner European University
  • Rzeszow University of Technology

All articles by Katarzyna

Digital Marketing
Mar 10, 2025

Nike Social Media Strategy: How Effective is it? Report [2025]

Did you know that Nike runs over 300 social media profiles? You'll find them everywhere. What is the secret of this one of the most followed brands online?

Katarzyna Dereń
Digital Marketing
Mar 7, 2025

What is the AI Best Social Media Tracker? 8 Excellent Tools

Choose the best social media tracker. Monitor Instagram, TikTok, Twitter, YouTube, and other important platforms. Boost your strategy!

Katarzyna Dereń

Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.

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Brand Image
Mar 6, 2025

6 Expert Tips to Master Brand Reputation Management

Did you know that nearly 93% of customers take the time to read online reviews before making a purchase? Yes, it's crucial to have a positive reputation to succeed. That's why I have 6 powerful tips to help you become an expert at managing your brand's reputation.

Katarzyna Dereń
Business Strategy
Feb 21, 2025

How to Run a Startup? Here’s Our 10 Business Tips after 10 Years

Brand24 has 10 years. Can you believe it? In the beginning, the Brand24 app was a free beta version. In 2011, it turned into Brand24 S.A company.

Katarzyna Dereń
Digital Marketing
Feb 10, 2025

Unlock the Power of X (Twitter) Hashtag Analytics [2025]

How to track hashtags performance on Twitter? You will need the right hashtag tracking tool and knowledge of which hashtags’ metrics to analyze.

Katarzyna Dereń
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Popular articles by Katarzyna

Top Reads

The Best AI Hashtag Tracker and Other Hashtag Tracking Tools [2026]

Social Media Reach: How to Measure & Improve It in 2025?

X (Twitter) Analytics Tools: The 10 Best to Try in October 2025

Sentiment Analysis: What is it & Why do You Need it in 2025?

Share of Voice: Definition, Calculation, Tools [2025 Guide]

9 Steps to Strong Brand Awareness Strategy [2025]

Guide to Brand Monitoring + TOOLS [2025 update]

6 Expert Tips to Master Brand Reputation Management

A Complete Guide to AI Social Media Analysis [2025]

How to See How Many Times a Hashtag Was Used on X (Twitter)

Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.