Blog / Katarzyna Dereń

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Katarzyna Dereń

Content Team Leader and Social Listening Expert at Brand24

Expertise:

  • AI social listening
  • media monitoring
  • brand strategy

For over 4 years, she’s been participating in developing an AI-powered media monitoring tool. 

As a Content Manager, Katarzyna wrote blog posts about mentions monitoring, sentiment analysis, brand strategies, and social media. Currently, she’s managing a team of talented writers. In her opinion, to rank high in SERPs, it’s necessary to present the topic in a unique way.

After work, you can meet her watching a superhero movie in the cinema, or on the badminton court. Also, she’s a big fan of fantasy literature.

Education:

  • Tischner European University
  • Rzeszow University of Technology

All articles by Katarzyna

Analytics & Reporting
Dec 12, 2025

The 18 Best Online Marketing Tools to Try in 2025

Looking for the best online marketing tools? You're in the right place. Check 18 top tools that will boost your strategy!

Katarzyna Dereń
Brand Management
Dec 1, 2025

The Best Digital Marketing Tools to Use in 2026 [22 Tools + Reviews]

Can you imagine working as a Marketer without digital marketing tools? I'm sure you can't. In this article, I will show you the best digital marketing tools from the most important categories.

Katarzyna Dereń

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Analytics & Reporting
Nov 25, 2025

Top 11 Social Media Audit Tools to Detect Valuable Insights [2025]

Check 11 top social media audit tools! They will help you streamline your social media strategy by monitoring and analyzing the performance of your accounts.

Katarzyna Dereń
Sentiment Analysis
Nov 6, 2025

Social Media Sentiment Analysis: Guide for 2025

Social media sentiment analysis is crucial for understanding your brand performance and driving improvement. Take care of how your target audience sees you!

Katarzyna Dereń
Competitor Intelligence
Nov 4, 2025

How to Spy on Competitor? Keywords, Ads & More [16 Proven Techniques]

How to spy on a competitor? It's easier than you think. Find out how to spy on keywords, backlinks, ads, mentions, traffic, and more!

Katarzyna Dereń
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Popular articles by Katarzyna

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Sentiment Analysis: What is it & Why do You Need it in 2026?

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Social Media Analysis: Complete Guide for 2026

Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.