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Tom

Tom was the Head of Content at Brand24 for five years. During that time, he was actively involved in building an AI social listening tool. Tom knows exactly what you like to read. At Brand24, he’s been experimenting with both organic content and advertising. 

Besides giving you a good story, Tom loves data-driven marketing and testing conversion optimization tricks. No great headline starts without analyzing the customer journey, right?  Good food, road cycling, and outdoor adventures are just some of the things that excite him in life. Loving English language and literature since a kid.

Today, you can meet him in another brilliant Polish SaaS – LiveChat, or on a beautiful, crazy bike trip somewhere in the world.

All articles by Tom

The 15 Best AI Social Media Analytics Software to Use in 2025

14 best social media analytics tools are here. Everyone will find something cool: marketers, social media managers or analysts. Do you have your favorite tools?

Who Are Micro-Influencers & How to Find Them

Find out who are micro-influencers, why you need them and how to identify them for your business. There's an epic GIFOGRAPHIC inside from Shane Barker!

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SaaS brand reputation monitoring with Brand24

Monitor the reputation of of SaaS business with Brand24 with the help of this step-by-step guide.

How CEO Reputation Management Shapes Your Business: Top 5 Insights

Own your CEO reputation management and see how it benefits the business you run. Also, there's a piece of advice on how to hone your reputation.

A Complete Guide to Event Marketing: Before the Event [1]

Here's a guide to event marketing, part 1. We talk about what you should do BEFORE the event. Part 2 and 3 are on their way!

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