Blog / Tom

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Tom

Tom was the Head of Content at Brand24 for five years. During that time, he was actively involved in building an AI social listening tool. Tom knows exactly what you like to read. At Brand24, he’s been experimenting with both organic content and advertising. 

Besides giving you a good story, Tom loves data-driven marketing and testing conversion optimization tricks. No great headline starts without analyzing the customer journey, right?  Good food, road cycling, and outdoor adventures are just some of the things that excite him in life. Loving English language and literature since a kid.

Today, you can meet him in another brilliant Polish SaaS – LiveChat, or on a beautiful, crazy bike trip somewhere in the world.

All articles by Tom

Digital Marketing
Mar 21, 2024

3 Storytelling Strategies To Win Social Media With Your Brand

The most successful brands are often the best storytellers. Here are the 3 Top Storytelling Strategies to Win Social Media and Build a Powerful Brand.

Tom Zietek
Business Strategy
Mar 21, 2024

Where to Get Latest Technology News?

Interested in new technologies? That's great! We've compiled a list of 10 top technology news websites and blogs. Enjoy your reading!

Tom Zietek

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Trend Analysis
Mar 21, 2024

2 Million Mentions Analyzed: The Top 100 Marketing Influencers Report is Here!

The Top 100 Marketing Influencers report is out! We analyzed 2 million mentions and 4 million interactions to find out who drives the biggest online engagement.

Tom Zietek
Use Cases
Mar 21, 2024

CASE STUDY: How Foszer Sawicki Tracked the Impact of Their Rebranding

Foszer Sawicki, a video production house, undergone a full rebranding. To measure the impact and reactions of customers, they used social media monitoring.

Tom Zietek
Brand Image
Mar 21, 2024

5 Reasons to Embrace Brand Reputation Management and How to Begin

Another one from our Social Listening 101 series. This time, we discuss how social listening can be used to monitor and control your brand image.

Tom Zietek
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Popular articles by Tom

Use Cases
Feb 8, 2023

CASE STUDY: How a Restaurant Used Social Media Monitoring to Listen to Customer Requests

Tom Zietek

Top Reads

The Best AI Hashtag Tracker and Other Hashtag Tracking Tools [October 2026]

Social Media Reach: How to Measure & Improve It in 2025?

X (Twitter) Analytics Tools: The 10 Best to Try in October 2025

Sentiment Analysis: What is it & Why do You Need it in 2025?

Share of Voice: Definition, Calculation, Tools [2025 Guide]

9 Steps to Strong Brand Awareness Strategy [2025]

Guide to Brand Monitoring + TOOLS [2025 update]

6 Expert Tips to Master Brand Reputation Management

A Complete Guide to AI Social Media Analysis [2025]

How to See How Many Times a Hashtag Was Used on X (Twitter)

Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.