Brand Image

Brand image is more than a logo that helps to identify your brand. It plays a crucial role in defining which companies can succeed or not. If you want to build a solid business plan you have to know how customers feel about your brand. Check out the blog posts to start identifying what people are thinking about you.

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10 Principles of Awesome Brand Design You Really Need to Know

You only get one chance to make a first impression, and getting remembered is an equally difficult task. Check out the 10 principles of awesome brand design!

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How CEO Reputation Management Shapes Your Business: Top 5 Insights

Own your CEO reputation management and see how it benefits the business you run. Also, there's a piece of advice on how to hone your reputation.

Should Schools Monitor Students in Social Media?

Should schools monitor students in social media? Key concerns behind both sides of the debate - plus, how some schools have already begun.

How to create customer personas that will improve your marketing and sales communication

Content creation or marketing a product or service without customer personas can be hit or miss. Learn how to create customer personas that will help communicate with your target audience more effectively.

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