Like other intangible online assets, your brand reputation is prone to be sabotaged. This is why brand safety should be an essential part of your business strategy, and here's everything you need to know about it.
Category: Brand Image
Brand image is more than a logo that helps to identify your brand. It plays a crucial role in defining which companies can succeed or not. If you want to build a solid business plan you have to know how customers feel about your brand. Check out the blog posts to start identifying what people are thinking about you.
Crisis communication will help your brand survive an unfortunate event. See how to develop an effective crisis communication plan.
Discover how famous brands collect feedback and use it to their advantage. Apple, Facebook, Nike, Ryanair, Revolut +more customer feedback examples.
If you are struggling with keeping up with all the news commenting on your brand or product, this article is for you. Here's everything you need to know about media monitoring for press mentions.