Competitive benchmarking is a process of comparing your business processes to eliminate the gaps in service or to gain competitive advantage.

Whether you like it or not, your business is most likely talked about somewhere online. Have a look at the 12 best social media monitoring tools that will help you keep track of those conversations.

Have a look at how to leverage social media competitor analysis to avoid the mistakes your business rivals make and push your business forward faster.

Was Star Wars Jedi: the Fallen Order a hit game? We analysed the online chatter around the game and have an answer ready!

We are in the midst of war… A streaming war between Netflix, HBO, Disney+, and Apple TV. Netflix has a competitive advantage as the service basically created the market for video streaming. But Silicon Valley and Hollywood are getting ready

Gaming industry is bound to grow. See what marketing opportunities it holds.

Here’s everything you need to know about Black Friday! Make the most out of it using our Black Friday Survival Guide.

Bad reviews are good. For real. Learn how to handle them to change the attitude of unhappy customers.

You have your own small business, you want to start promoting it in Social Media but you don’t know how to get started? Click the link and read about six Social Media Marketing tips for small businesses.

Do you struggle with measuring your social media ROI? This post will help you evaluate your social media marketing performance.