At the end of the day, your customers are the ones, who pay your bills. That’s why they should be the apple of your eye. Finf out how media monitoring tools can help you to take your customer service skills to the world-class level!

The customer acquisition process is long and complicated. Find out how to use media monitoring to shorten it and approach your potential customers exactly when they need you.

Are you prepared for a PR crisis? If not, take a look at the golden rules of PR crisis management!

Brand reputation can make or break your business. In this text, I’ll describe three steps to monitor your brand reputation, tell you why is it important for your brand and what are the benefits of brand reputation monitoring.

Check this list of best news monitoring tools you can use to follow a particular news, or online mentions about your brand.

What are the costs of media monitoring? Is it only the monthly fee or should you take into account other costs? Let’s find out!

You have heard about media monitoring but you are not sure if you need it? Find out why is media monitoring important for your business!

Here are 8 daily media monitoring tips that will make your media monitoring much more effective.

Stock market forecasting is one of the most important applications of sentiment analysis. See how to do it yourself.

Do you want to monitor your brand online but have no idea how to start? We’ll show you how to do media monitoring like a pro!