Articles

Brand Image
Feb 6, 2025

How to Calculate Advertising Value Equivalency (AVE)?

Do you know how to measure AVE? If not, take a look at our guide!

Marta Pinkowska Brand24
Marta Pinkowska
Business Strategy
Sep 3, 2024

What is a Buyer Persona and How to Create One?

Buyer personas can help you a lot in your marketing efforts, but it's vital to know what to include in your research. If you want to learn how to create buyer persona you are in the right place!

Kuba Spiryn

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Business Strategy
Aug 1, 2024

Successful Instagram Marketing Strategy – Complete Guide [2025]

In this guide, you will learn the most important factors of a successful Instagram marketing strategy. Boost your Instagram game with these tips and tools.

Kuba Spiryn
Digital Marketing
Nov 14, 2024

55+ Best Black Friday SaaS Deals for 2023

Black Friday is here! Use discounts to boost your business. Check the list of 55+ best SaaS deals for 2023!

Alicja Mękarska
Digital Marketing
Sep 2, 2024

Top 6 Google Alerts Alternatives

If you're looking for a Google Alerts alternative, you might have found it right here. See a comparison between Google Alerts and Brand24.

Tom Zietek
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