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Tom

Tom was the Head of Content at Brand24 for five years. During that time, he was actively involved in building an AI social listening tool. Tom knows exactly what you like to read. At Brand24, he’s been experimenting with both organic content and advertising. 

Besides giving you a good story, Tom loves data-driven marketing and testing conversion optimization tricks. No great headline starts without analyzing the customer journey, right?  Good food, road cycling, and outdoor adventures are just some of the things that excite him in life. Loving English language and literature since a kid.

Today, you can meet him in another brilliant Polish SaaS – LiveChat, or on a beautiful, crazy bike trip somewhere in the world.

All articles by Tom

9 Thoughts About the Future of Marketing

Did you know that most consumers wouldn't care if 73% of brands disappeared for good? It's probably not good news for you, but that's a fact you should deal with. Thus, don't be hung up about it and figure out how you can prevent your brand from winding up in those 73%. Find out how to get your message across to today's consumers and to stay on top of things. This article has all you need now!

How to Follow Hashtags on TikTok? [2026 Guide]

Wondering how to follow hashtags on TikTok? Here’s how it works in 2026, plus how to monitor hashtag performance properly.

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How to See How Many Times a Hashtag Was Used on X (Twitter)

X doesn’t show a public hashtag counter. Here’s how to see exactly how many times a hashtag was used and track its performance.

The 15 Best Social Media Analytics Software to Use in 2026

14 best social media analytics tools are here. Everyone will find something cool: marketers, social media managers or analysts. Do you have your favorite tools?

SaaS brand reputation monitoring with Brand24

Monitor the reputation of of SaaS business with Brand24 with the help of this step-by-step guide.

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