Category: Business Strategy

Business strategy is a key to the success of any brand. A well-planned strategy will allow you to survive among the competitors. Check out blog posts and learn how to prepare appropriate action plans.

4 Most Popular Myths about Internet Monitoring Debunked

4 Most Popular Myths about Internet Monitoring Debunked

Social media monitoring should be an incorporated element in a marketing strategy of each company. However, some enterprises still do not know much about Internet monitoring and fall for the fallacy that it is expensive or time-consuming. We are here to debunk these myths.

Natalia Chrzanowska
January 21, 2015 ・ 2 min read

CMO insights with Daniel Glickman

"Content marketing varies considerably in form and function from one company to the next and therefore one must think strategically about it. [...] The solution is tough but simple: create content that people want to share. When you create a piece of content: As yourself: would you share this? "

Natalia Chrzanowska
January 15, 2015 ・ 3 min read
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