Named High Performer in G2 Crowd Social Media Monitoring Report
G2 Crowd has just released the 2016 Social Media Monitoring Report and we're at the top of the High Performer category. Read this post for more details!
Category: Business Strategy
Business strategy is a key to the success of any brand. A well-planned strategy will allow you to survive among the competitors. Check out blog posts and learn how to prepare appropriate action plans.
5 Simple Traffic and Conversion Tests for Your Marketing Funnel
Do you struggle with conversion? You have leads but they don't convert? Take it easy and see 5 ways to check where your marketing funnel is leaking.
7 Steps to Formulate a Strong A/B Testing Hypothesis
A hypothesis provides a solid and targeted A/B testing roadmap that will generate lifts and provide vital lessons. Thus, every test should start with a hypothesis that you are trying to prove or disapprove.
4 Ways to Improve the Online Experience for Older Audiences
Marketing to older audiences can easily conjure up clichéd images of grey-haired couples strolling on the beach. Yet this lucrative market is far from stereotypical: it encompasses consumers from all walks of life who just happen to be over a certain age. Mature audiences are becoming just as tech-savvy as younger digital natives, it seems (particularly when it comes to online banking and travel booking).
How to promote a small business online
Have a look at the list of ideas on how to promote a small business online and try implementing some of them yourself!