Here's a guide to restaurant social media marketing. Learn how to engage your customers, monitor your restaurant's reputation and more.
G2 Crowd has just released the 2016 Social Media Monitoring Report and we're at the top of the High Performer category. Read this post for more details!
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Do you struggle with conversion? You have leads but they don't convert? Take it easy and see 5 ways to check where your marketing funnel is leaking.
A hypothesis provides a solid and targeted A/B testing roadmap that will generate lifts and provide vital lessons. Thus, every test should start with a hypothesis that you are trying to prove or disapprove.
Marketing to older audiences can easily conjure up clichéd images of grey-haired couples strolling on the beach. Yet this lucrative market is far from stereotypical: it encompasses consumers from all walks of life who just happen to be over a certain age. Mature audiences are becoming just as tech-savvy as younger digital natives, it seems (particularly when it comes to online banking and travel booking).
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