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Trend Analysis

Trend analysis helps you predict the direction your business should go. It helps you better understand your customers and their needs or indicates what is worth improving. Check out blog posts and learn how to turn analysis data into actionable insights.

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Trend Analysis
May 25, 2023

How to Increase Social Engagement – Somersby’s Case Study

Somersby decided to engage bloggers and vloggers to promote its brand with unique approach to cooperation with bloggers. The article was originally written by Jakub Prószyński. We are pleased to present you an excellent example of building relations with key individuals, who influence potential buyers. This case study concerns a recent marketing campaign related to a new product’s introduction – blackberry-flavored Somersby beer. All the […]

Natalia Chrzanowska
Natalia Chrzanowska
Trend Analysis
Apr 7, 2023

Who Actually Won The Super Bowl 2015? – Commercial Battle Kicks Off

Super Bowl is considered the most important event in the whole year, not only in the case of American football, but also it's the biggest night in marketing. Among 69 advertisements during the big game the biggest winner of Super Bowl marketing battle so far is Budweiser with its "Lost Dog" Ad.

Natalia Chrzanowska
Natalia Chrzanowska

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Trend Analysis
Feb 23, 2023

3 Times Brands Turned Bad Customer Experience in Viral Social Success and 1 Brand That Didn’t

Here are some examples of epic customer service that not only satisfied customer expectations but also went viral.

Brand24 Team
Brand24 Team
Trend Analysis
Feb 17, 2023

Social Media Marketing World 2018: Experts, Social Media Buzz & What We Think About It

Here's our take on Social Media Marketing World Conference. Check these few words about the conference and what our CEO thinks about it!

Tom Zietek
Trend Analysis
Dec 5, 2022

35+ Experts Share Their Social Media Marketing Predictions for 2017

In our expert roundup, 35+ top industry leaders share their advice on how to do social media marketing in 2017. An absolute must-read for all marketing professionals!

Magdalena Urbaniak
Magdalena Urbaniak
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