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PlayStation Poland spotted a huge potential in Twitter, which is both a hospitable space for a gaming community and a powerful communication channel. Together with social relations agency, Konceptika the brand took the challenge to increase engagement of their fans on the platform using 140-character messages.
Real-time Marketing at its best. #DeflateGate as another opportunity for brands to show off in social media.
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Largest tech event which have taken place annually since 1967 attracting major brands, industry professionals and tech fans from all over the world.
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