100% human-generated content

Michał Jońca

Content Specialist and Social Listening Expert at Brand24

Expertise:

  • brand visibility
  • web analytics
  • AI tools

In the last few years, Michał has discovered his three professional interests: writing, brand management through media monitoring, and AI.

He successfully merged these interests in his role as a Content Writer at Brand24, where he feels like a fish in water!

Besides, he leads adventurous travels to the Caucasus & Middle East (occasionally) and enjoys trail running (daily).

His life motto is: always be curious.

Education:

  • University of Wroclaw
  • Jagiellonian University

All articles by Michał

What is a webinar? Definition, benefits & step-by-step guide [2026]

Online meetings can boost your sales, lead generation, and brand awareness. But precisely, what is a webinar? What are its real benefits? And how to create the best one? Let's explore!

6 Go-To Tips to Boost Brand Presence in 2025

Brand presence is much more than just a vague concept. It can bring measurable business value. Here are top 6 tips to boost your brand presence

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How to Measure and Increase Brand Visibility? [2025 Guide]

Brand visibility indicates how easily people can see and later, recognize your brand. Know the top metrics & tips to increase your brand visibility!

How to Do Facebook Sentiment Analysis? Example & 7-Steps Guide

Learn how to perform Facebook sentiment analysis to uncover trends, emotions, and feedback like a pro!

The 7 Most Inspiring Marketing Case Studies You Should Check

Marketing case studies are fun and inspiring! To succeed, you need a blend of creativity, a data-driven approach, and aligning the campaign with your brand identity.

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Get the Brand24 trial and start social listening like a PRO.