Blog / Michał Jońca

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Michał Jońca

Content Specialist and Social Listening Expert at Brand24

Expertise:

  • brand visibility
  • web analytics
  • AI tools

In the last few years, Michał has discovered his three professional interests: writing, brand management through media monitoring, and AI.

He successfully merged these interests in his role as a Content Writer at Brand24, where he feels like a fish in water!

Besides, he leads adventurous travels to the Caucasus & Middle East (occasionally) and enjoys trail running (daily).

His life motto is: always be curious.

Education:

  • University of Wroclaw
  • Jagiellonian University

All articles by Michał

Digital Marketing
Dec 21, 2025

8 Key B2B Marketing Metrics You Should Track in 2026

You don't need to track everything! These 8 B2B marketing metrics are enough to assess if your business-to-business marketing works well... or not.

Michał Jońca
Social Listening
Dec 19, 2025

10 Key Social Listening Metrics You Should Track [2026]

Social listening metrics reveal what really matters online - track trends, sentiment & impact. Discover 10 top ones you should start monitoring today!

Michał Jońca

Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.

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Brand Image
Dec 18, 2025

How to Master Hotel Reputation Management in 2026? 7 Steps

How to do a hotel reputation management right? Discover these 7 smart ways to boost trust, win guests, and avoid PR disasters.

Michał Jońca
Brand Image
Dec 18, 2025

How to Measure and Increase X (Twitter) Visibility? [2026 Guide]

A good X (Twitter) visibility can significantly boost your brand's presence on the platform and reach beyond your current follower base! Read how to improve it!

Michał Jońca
Digital Marketing
Dec 17, 2025

The 6 Best Social Media Automation Tools to Use in 2026

Searching for the best social media automation tools? You don't need to scroll further! Here are the only 6 you really need.

Michał Jońca
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Popular articles by Michał

Top Reads

X (Twitter) Analytics Tools: The 12 Best to Try in 2026

How to See How Many Times a Hashtag Was Used on X (Twitter)

Brand Monitoring: Tools & Guide for 2026

Brand Awareness Strategy [The Ultimate Guide for 2026]

The Best AI Hashtag Tracker and Other Hashtag Tracking Tools [2026]

Social Media Reach: How to Measure & Improve It in 2026?

Sentiment Analysis: What is it & Why do You Need it in 2026?

Share of Voice: Definition, Calculation, Tools [2026 Guide]

Brand Reputation Management: 6 Expert Tips for 2026

Social Media Analysis: Complete Guide for 2026

Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.