Short Introduction to Competitive Intelligence
Competitive intelligence means analysing the external environment and drawing conclusions for the whole company to stay ahead of the competition.
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JUST IN! The Top 100 Digital Marketers 2018: a Data-based Report
The Top 100 Digital Marketers 2018 is finally here! Based on 2.8M mentions and 14M interactions, find out who's in the top 100 and see how they got there!
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What is Employer Branding? Definition and 3 Best Tools [2025]
Employer branding is a process that differentiates an organization from its competitors by building relationships with potential and current employees.
Should Schools Monitor Students in Social Media?
Should schools monitor students in social media? Key concerns behind both sides of the debate - plus, how some schools have already begun.
A Beginners’ Guide to Marketing Strategy
An effective marketing strategy should contain steps that will put you ahead of the competition. Here's our take on the most crucial points of marketing strategy!