Billboard Music Awards 2017 generated a lot of online conversations. We used social media monitoring to have a closer look at them. Here's the analysis.
The Uber Ice Cream campaign was launched on the 24th July for the fourth time and covered 252 cities in 57 countries. Users could request ice cream delivery to their location through their mobile app. Thanks to their efforts their managed to increase their reach, gain new users and raise engagement.
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We used our social listening tool to collect some hilarious comments and reactions to the recent AWS S3 outage. Enjoy the reading!
Social media fails can seriously hurt your business, but you CAN avoid them and protect your company! Make sure you're not making these 12 mistakes, a.k.a. THE DIRTY DOZEN.
18th December 2015 is here to come! An eagerly anticipated day by all Star Wars fans and a great opportunity for brands to show off their real-time marketing skills. Who did the best and who has to wait for the next saga's episode to improve their real-time marketing skills? Check out brand's best and worst Star Wars inspired reactions!
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