Articles

How Philips Lighting Reached to 5 Million Users Within 3 Days – Case Study

The following case study is a prime example of how to combine online and offline engagement during an event and consequently increase the number of attendees and the reach of a particular event.

10 Outstanding Examples Of Great Customer Service

Nowadays excellent customer service is considered as the biggest merit that a company can earn. It is the attribute that people value more than good price of a product or even more than its quality. This is why entrepreneurs who focus on their clients' needs and seek for opportunities that take their customer service to the next level are gaining competitive advantage on the market.

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What You Can Learn From Sony PlayStation Social Media Monitoring

PlayStation Poland spotted a huge potential in Twitter, which is both a hospitable space for a gaming community and a powerful communication channel. Together with social relations agency, Konceptika the brand took the challenge to increase engagement of their fans on the platform using 140-character messages.

Brands react to #DeflateGate – 11 Real-Time Marketing Responses

Real-time Marketing at its best. #DeflateGate as another opportunity for brands to show off in social media.

Take a Tour of CES 2015 with our Social Media Live Stream

Largest tech event which have taken place annually since 1967 attracting major brands, industry professionals and tech fans from all over the world.

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