Each year the holiday sales and ads seem to get bigger, bolder, brighter, and they come out earlier and earlier too. How can you make sure that your brand stands out in all of the sparkling lights, glitter, and noise? When you identify trends and incorporate them into your holiday marketing plan, your company will have the edge it needs for success.
Are you a blog owner and everyday ask yourself how to craft high-quality and shareable posts? In this article, you will definitely find out how rise above the racket to stand out. The following tips and tricks will help you create triumphant social media content that will engage and intrigue your readers.
![Event Marketing Strategy by Philips Lighting [Case Study]](https://brand24.com/blog/app/uploads/2015/12/philips-1.jpg)
It is not the first time Philips managed to engage social media users during a local event. The brand effectively interacts with followers, entertaining participants and increasing social media reach at the same time. This time they went to Lublin (Poland) to brighten locals' lives. Check out the whole case study!
Are you new to Twitter? Or maybe you have the Twitter-black-belt but still stay hungry for the new time-and-money saving tools? Here is a list of 5 recommended Twitter applications and tools to improve your productivity.
Mobile has become so deeply embedded into our everyday lives that it presents an ideal platform for reaching targeted customers in an easy and efficient way. Yet, so many businesses still limp along with the idea they don't need a mobile strategy. Taking a closer look at what mobile marketing has to offer can help businesses seize the opportunities they’re currently missing out on.