There is no secret recipe behind creating a perfect viral content, and yet there are examples of videos that receive millions of views every year. What is their secret? Find out what are the key principles that motivate people to share content. Learn the lesson on someone's else mistake, quite a big mistake like crowning the wrong Miss Universe. The video presenting Steve Harvey's Miss Universe Mix-up has just gone viral.
18th December 2015 is here to come! An eagerly anticipated day by all Star Wars fans and a great opportunity for brands to show off their real-time marketing skills. Who did the best and who has to wait for the next saga's episode to improve their real-time marketing skills? Check out brand's best and worst Star Wars inspired reactions!
Every Internet marketer knows it. Content can be of royal value only, when it can be consumed. A successfully content marketing thus, consists of two parts, your killer marketing content, and equally or even more important (?) - content promotion. Discover a few steps you need to follow to successfully promote your brilliant content with a simple use of Internet monitoring tricks.
Are you a blog owner and everyday ask yourself how to craft high-quality and shareable posts? In this article, you will definitely find out how rise above the racket to stand out. The following tips and tricks will help you create triumphant social media content that will engage and intrigue your readers.
![Event Marketing Strategy by Philips Lighting [Case Study]](https://brand24.com/blog/app/uploads/2015/12/philips-1.jpg)
It is not the first time Philips managed to engage social media users during a local event. The brand effectively interacts with followers, entertaining participants and increasing social media reach at the same time. This time they went to Lublin (Poland) to brighten locals' lives. Check out the whole case study!