The following case study is a prime example of how to combine online and offline engagement during an event and consequently increase the number of attendees and the reach of a particular event.
75% of U.S. customers are satisfied when they get personalized gifts and offers. They are more loyal to companies that adjust their offer to individual preferences, even if it is related to less privacy. There is no doubt that personalization brings many benefits to your business and 94% of companies believe that it is critical to current and future success. However, only 6% admits to have a fixed personalization strategy. The Internet is full of data that you can leverage, don't miss the opportunity.
It’s the little things that matter in life. People appreciate when others put even little time and effort to make them happy and satisfied. It is usually not about moving earth and heaven to meet someone else's expectation, but rather about showing that you care.
Nowadays excellent customer service is considered as the biggest merit that a company can earn. It is the attribute that people value more than good price of a product or even more than its quality. This is why entrepreneurs who focus on their clients' needs and seek for opportunities that take their customer service to the next level are gaining competitive advantage on the market.
Very good content is not always enough to drive traffic to your web page. If nobody finds out about your post, event the best quality of your article will not help you. Sometimes you need to put some money in advertising, but you can also employ unusual techniques that are totally free, but still very effective (or often even more effective than paid ads).