Articles

17 Smart Lead Generation Ideas to Boost Your Sales

Discover 11 effective lead generation ideas to boost your B2B sales. Learn how to attract and convert more leads. Read now to drive your business growth!

How to Measure Earned Media Value (EMV)?

Measuring the earned media value will help you determine the results of your PR campaign. Learn how to do it effectively!

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What is Influencer Marketing – Definition, Guide, and Helpful Examples

In this article we will discuss what influencer marketing is, how to identify your next brand ambassador, and what tools you might need to work.

How to Measure Brand Performance? [2025]

How well is your brand doing? You can easily check it by measuring your brand performance. Check the 12 key metrics of your brand!

What’s New in Brand24? October Changes

We're thrilled to introduce AI Insights. We've also seamlessly integrated YouTube and Semrush, bringing you even more exciting enhancements!

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