Blog / Katarzyna Dereń

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Katarzyna Dereń

Content Team Leader and Social Listening Expert at Brand24

Expertise:

  • AI social listening
  • media monitoring
  • brand strategy

For over 4 years, she’s been participating in developing an AI-powered media monitoring tool. 

As a Content Manager, Katarzyna wrote blog posts about mentions monitoring, sentiment analysis, brand strategies, and social media. Currently, she’s managing a team of talented writers. In her opinion, to rank high in SERPs, it’s necessary to present the topic in a unique way.

After work, you can meet her watching a superhero movie in the cinema, or on the badminton court. Also, she’s a big fan of fantasy literature.

Education:

  • Tischner European University
  • Rzeszow University of Technology

All articles by Katarzyna

Digital Marketing
Nov 14, 2025

How to Find Trending Instagram Hashtags in 2026?

How to find trending hashtags on Instagram? Check this article to discover trending Instagram hashtags and learn how to use them in 2026!

Katarzyna Dereń
Brand Image
Nov 6, 2025

Social Media Sentiment Analysis: Guide for 2025

Social media sentiment analysis is crucial for understanding your brand performance and driving improvement. Take care of how your target audience sees you!

Katarzyna Dereń

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Business Strategy
Nov 4, 2025

How to Spy on Competitor? Keywords, Ads & More [16 Proven Techniques]

How to spy on a competitor? It's easier than you think. Find out how to spy on keywords, backlinks, ads, mentions, traffic, and more!

Katarzyna Dereń
Business Strategy
Oct 23, 2025

LinkedIn Monitoring Tools & Tips [October 2025 Updated]

LinkedIn is the world's largest professional networking site. Learn how to start LinkedIn monitoring (and which tools to use).

Katarzyna Dereń
Digital Marketing
Oct 3, 2025

Social Media Reach: How to Measure & Improve It in 2026?

Here's how to measure social media reach for your social media posts, hashtags, marketing campaigns and social media profiles.

Katarzyna Dereń
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Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.