Blog / Katarzyna Dereń

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Katarzyna Dereń

Content Team Leader and Social Listening Expert at Brand24

Expertise:

  • AI social listening
  • media monitoring
  • brand strategy

For over 4 years, she’s been participating in developing an AI-powered media monitoring tool. 

As a Content Manager, Katarzyna wrote blog posts about mentions monitoring, sentiment analysis, brand strategies, and social media. Currently, she’s managing a team of talented writers. In her opinion, to rank high in SERPs, it’s necessary to present the topic in a unique way.

After work, you can meet her watching a superhero movie in the cinema, or on the badminton court. Also, she’s a big fan of fantasy literature.

Education:

  • Tischner European University
  • Rzeszow University of Technology

All articles by Katarzyna

Digital Marketing
Oct 6, 2025

Social Media Monitoring Tools to Try in 2026

Whether you like it or not, your business is most likely talked about somewhere online. Have a look at the 11 best social media monitoring tools that will help you keep track of those conversations.

Katarzyna Dereń
Digital Marketing
Oct 3, 2025

Social Media Reach: How to Measure & Improve It in 2026?

Here's how to measure social media reach for your social media posts, hashtags, marketing campaigns and social media profiles.

Katarzyna Dereń

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Digital Marketing
Oct 3, 2025

TikTok Analytics Tools: The 10 Best to Try in 2026

Thanks to TikTok analytics tools, you can boost your performance and get better views. Check the 10 best of them! Take your social media strategy seriously!

Katarzyna Dereń
Business Strategy
Oct 1, 2025

Media Monitoring: Definition, Benefits & Strategy for 2026

What is media monitoring? Why should you use AI-powered monitoring in 2025? It will give you the advantage! Read the guide!

Katarzyna Dereń
Digital Marketing
Sep 26, 2025

The 13 Best Instagram Analytics Tools We Tested in 2026

Discover the 13 best Instagram analytics tools to boost engagement, track performance, and find influencers. Explore AI-powered insights, free vs. paid tools, and expert recommendations.

Katarzyna Dereń
1 2 3 4 5 6 … 11 12 13

Popular articles by Katarzyna

Top Reads

Brand Monitoring: Tools & Guide for 2026

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X (Twitter) Analytics Tools: The 10 Best to Try in 2026

Sentiment Analysis: What is it & Why do You Need it in 2026?

Share of Voice: Definition, Calculation, Tools [2026 Guide]

Brand Reputation Management: 6 Expert Tips for 2026

A Complete Guide to AI Social Media Analysis [2025]

How to See How Many Times a Hashtag Was Used on X (Twitter)

Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.