100% human-generated content

Katarzyna Dereń

Content Team Leader and Social Listening Expert at Brand24

Expertise:

  • AI social listening
  • media monitoring
  • brand strategy

For overyears, she’s been participating in developing an AI-powered media monitoring tool. 

As a Content Manager, Katarzyna wrote blog posts about mentions monitoring, sentiment analysis, brand strategies, and social media. Currently, she’s managing a team of talented writers. In her opinion, to rank high in SERPs, it’s necessary to present the topic in a unique way.

After work, you can meet her watching a superhero movie in the cinema, or on the badminton court. Also, she’s a big fan of fantasy literature.

Education:

  • Tischner European University
  • Rzeszow University of Technology

All articles by Katarzyna

Media Monitoring: Definition, Benefits & Strategy for 2026

Why should you use AI-powered monitoring in 2026? It will give you the advantage! Read the guide!

Social Listening: All You Need to Know in 2026

What is social listening, and why should you care? It has lots of benefits. Read our guide and check how you can implement it in 5 steps!

Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.

Social Media Reach: How to Measure & Improve It in 2026?

Here's how to measure social media reach for your social media posts, hashtags, marketing campaigns and social media profiles.

The 18 Best Customer Feedback Tools to Try in 2025

Check the 14 best customer feedback tools! Discover what customers are saying about your brand, products, and services. Collecting feedback is easy!

TikTok Analytics Tools: The 10 Best to Try in 2026

Thanks to TikTok analytics tools, you can boost your performance and get better views. Check the 10 best of them!

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Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.