Blog / Katarzyna Dereń

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Katarzyna Dereń

Content Team Leader and Social Listening Expert at Brand24

Expertise:

  • AI social listening
  • media monitoring
  • brand strategy

For over 4 years, she’s been participating in developing an AI-powered media monitoring tool. 

As a Content Manager, Katarzyna wrote blog posts about mentions monitoring, sentiment analysis, brand strategies, and social media. Currently, she’s managing a team of talented writers. In her opinion, to rank high in SERPs, it’s necessary to present the topic in a unique way.

After work, you can meet her watching a superhero movie in the cinema, or on the badminton court. Also, she’s a big fan of fantasy literature.

Education:

  • Tischner European University
  • Rzeszow University of Technology

All articles by Katarzyna

Business Strategy
Oct 15, 2025

Media Monitoring Tools to Use in 2026

AI-powered media monitoring tools are the game-changers of 2026. They monitor mentions, analyze them, and draw actionable insights. Try the best one!

Katarzyna Dereń
Digital Marketing
Oct 6, 2025

Social Media Monitoring Tools to Try in 2026

Whether you like it or not, your business is most likely talked about somewhere online. Have a look at the 11 best social media monitoring tools that will help you keep track of those conversations.

Katarzyna Dereń

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Digital Marketing
Oct 3, 2025

Social Media Reach: How to Measure & Improve It in 2026?

Here's how to measure social media reach for your social media posts, hashtags, marketing campaigns and social media profiles.

Katarzyna Dereń
Digital Marketing
Oct 3, 2025

TikTok Analytics Tools: The 10 Best to Try in 2026

Thanks to TikTok analytics tools, you can boost your performance and get better views. Check the 10 best of them! Take your social media strategy seriously!

Katarzyna Dereń
Business Strategy
Oct 1, 2025

Media Monitoring: Definition, Benefits & Strategy for 2026

What is media monitoring? Why should you use AI-powered monitoring in 2025? It will give you the advantage! Read the guide!

Katarzyna Dereń
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Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.