Blog / Katarzyna Dereń

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Katarzyna Dereń

Content Team Leader and Social Listening Expert at Brand24

Expertise:

  • AI social listening
  • media monitoring
  • brand strategy

For over 4 years, she’s been participating in developing an AI-powered media monitoring tool. 

As a Content Manager, Katarzyna wrote blog posts about mentions monitoring, sentiment analysis, brand strategies, and social media. Currently, she’s managing a team of talented writers. In her opinion, to rank high in SERPs, it’s necessary to present the topic in a unique way.

After work, you can meet her watching a superhero movie in the cinema, or on the badminton court. Also, she’s a big fan of fantasy literature.

Education:

  • Tischner European University
  • Rzeszow University of Technology

All articles by Katarzyna

PR & Crisis Management
Jun 10, 2025

11 Steps to Effective Social Media Crisis Management

Don't let a crisis damage your brand. Learn the 11 steps to manage a social media crisis effectively. Read the guide right now! Protect your reputation!

Katarzyna Dereń
Brand Management
Jun 6, 2025

How to Measure Brand Performance? [2026]

How well is your brand doing? You can easily check it by measuring your brand performance. Check the 12 key metrics of your brand!

Katarzyna Dereń

Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.

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Media Monitoring
May 26, 2025

Podcast Marketing Strategy: How to Grow your Audience?

Podcast marketing is a powerful way to promote your brand. Check 9 tips to grow your podcast audience!

Katarzyna Dereń
Brand Management
Apr 24, 2025

36 Achievable Tips to Build a Social Media Presence

How to build social media presence? Read 36 doable tips! They will help you set up a solid social media strategy.

Katarzyna Dereń
PR & Crisis Management
Mar 31, 2025

The 15 Best Online Reputation Management Software to Try in 2026

Reputation is absolutely crucial for your brand's success. Discover the 17 best reputation management tools and choose wisely to upgrade your online presence!

Katarzyna Dereń
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Popular articles by Katarzyna

Top Reads

Brand Reputation Management: Expert Guide + Original Research [2026]

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Brand Awareness Strategy [The Ultimate Guide for 2026]

The Best AI Hashtag Tracker & Other Hashtag Tracking Tools [2026]

Social Media Reach: How to Measure & Improve It in 2026?

Sentiment Analysis: What is it & Why do You Need it in 2026?

Share of Voice: Definition, Calculation, Tools [2026 Guide]

Social Media Analysis: Complete Guide for 2026

Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.