Blog / Tom

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Tom

Tom was the Head of Content at Brand24 for five years. During that time, he was actively involved in building an AI social listening tool. Tom knows exactly what you like to read. At Brand24, he’s been experimenting with both organic content and advertising. 

Besides giving you a good story, Tom loves data-driven marketing and testing conversion optimization tricks. No great headline starts without analyzing the customer journey, right?  Good food, road cycling, and outdoor adventures are just some of the things that excite him in life. Loving English language and literature since a kid.

Today, you can meet him in another brilliant Polish SaaS – LiveChat, or on a beautiful, crazy bike trip somewhere in the world.

All articles by Tom

Digital Marketing
Jun 28, 2022

3 Effective Ways to Use Product Placement on YouTube

The increasing popularity of independent celebrity video bloggers, the Youtube “vloggers”, who film their life and share online with thousands of subscribers is setting a brand new shape of marketing and advertising. However, many marketers are still new to the idea of marketing through YouTube influencers and have no clear idea of how to use product placement on Youtube to successfully promote their brands. Here are the 3 most popular ways to juice product placement opportunities on Youtube and effectively promote your business.

Tom Zietek
Trend Analysis
Jun 17, 2022

Netflix Announcing “The Witcher” TV Series: Analysis of the Online Buzz

It is happening. The Witcher is getting a TV series by Netflix! We have analyzed social media buzz connected to the news. Here is the data.

Tom Zietek

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Use Cases
Jun 14, 2022

CASE STUDY: How Satoria Group Monitors Their Hotels in Social Media

Satoria Group uses social media monitoring to manage their online reputation and acquire customer leads. Learn more inside!

Tom Zietek
Use Cases
Jun 6, 2022

Guide to Brand24: Analysis Tab

In another part of "Guide to Brand24", we describe the Analysis tab a.k.a. the heart of your project. See what kind of data it provides.

Tom Zietek
Product Update
May 11, 2022

⚡ Feature Update ⚡ Summary Tab

We've just released a new tab inside the dashboard: Summary Tab. It stores all the most important project KPIs.

Tom Zietek
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Popular articles by Tom

Use Cases
Feb 8, 2023

CASE STUDY: How a Restaurant Used Social Media Monitoring to Listen to Customer Requests

Tom Zietek

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