Blog / Tom

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Tom

Tom was the Head of Content at Brand24 for five years. During that time, he was actively involved in building an AI social listening tool. Tom knows exactly what you like to read. At Brand24, he’s been experimenting with both organic content and advertising. 

Besides giving you a good story, Tom loves data-driven marketing and testing conversion optimization tricks. No great headline starts without analyzing the customer journey, right?  Good food, road cycling, and outdoor adventures are just some of the things that excite him in life. Loving English language and literature since a kid.

Today, you can meet him in another brilliant Polish SaaS – LiveChat, or on a beautiful, crazy bike trip somewhere in the world.

All articles by Tom

Use Cases
Jun 25, 2024

CASE STUDY: How a Research and Cultural Institution Uses Web Monitoring

Social media monitoring works well also for science and cultural institutions. Check how Center Mill of Knowledge benefits from using Brand24.

Tom Zietek
Trend Analysis
Jun 25, 2024

5 Examples of Awesome Holiday Marketing Campaigns

How to create a successful holiday marketing campaign that will help your business to stand out? Here are the 5 examples of companies that are doing the right job. Use them to motivate your own marketing campaign this season.

Tom Zietek

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Digital Marketing
Jun 25, 2024

How to Add Social Media Feed to Website

If you're looking for a social media aggregator to embed on your website, you've just found it. Learn how to add social media feed to your website to keep your visitors engaged.

Tom Zietek
Product Update
Jun 25, 2024

FEATURE UPDATE: Trending Hashtags

Trending Hashtags are here! Now you can discover top 100 trending hashtags for your product, company name, hashtag, competitor or any other keyword.

Tom Zietek
Use Cases
Jun 19, 2024

SaaS social selling with Brand24

Check this guide to using Web and social media monitoring to find consumers looking for product or service you offer.

Tom Zietek
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Popular articles by Tom

Use Cases
Feb 8, 2023

CASE STUDY: How a Restaurant Used Social Media Monitoring to Listen to Customer Requests

Tom Zietek

Top Reads

The Best AI Hashtag Tracker and Other Hashtag Tracking Tools [2026]

Social Media Reach: How to Measure & Improve It in 2025?

X (Twitter) Analytics Tools: The 10 Best to Try in 2026

Sentiment Analysis: What is it & Why do You Need it in 2025?

Share of Voice: Definition, Calculation, Tools [2025 Guide]

9 Steps to Strong Brand Awareness Strategy [2025]

Guide to Brand Monitoring + TOOLS [2025 update]

6 Expert Tips to Master Brand Reputation Management

A Complete Guide to AI Social Media Analysis [2025]

How to See How Many Times a Hashtag Was Used on X (Twitter)

Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.