Interview: James Creech on what it means to be an Influencer
James Creech is co-founder of Paladin, an influencer marketing platform used by media companies, brands and more. He shares his insights on influencer marketing. Enjoy!
Brand image is more than a logo that helps to identify your brand. It plays a crucial role in defining which companies can succeed or not. If you want to build a solid business plan you have to know how customers feel about your brand. Check out the blog posts to start identifying what people are thinking about you.
James Creech is co-founder of Paladin, an influencer marketing platform used by media companies, brands and more. He shares his insights on influencer marketing. Enjoy!
Customers are much more willing to buy a product from a company they trust. You can develop trust by listening to your customers and showing that you care.
A negative review is a blessing in disguise. To benefit from a negative review you have to act swiftly and respond within minutes.
Communities are crucial for brands' successes on social media these days. Check out if it's better to build an online community from scratch or join those that already exist!
Learn how to use sentiment analysis for brand building. Have a look at this in-depth, step-by-step guide to using Brand24 for sentiment analytics.