PR Evaluation: Understanding the Techniques & Metrics
Evaluating your PR campaign is a crucial element if you want to improve. Here are the most common techniques and metrics of PR evaluation.
Category: Business Strategy
Business strategy is a key to the success of any brand. A well-planned strategy will allow you to survive among the competitors. Check out blog posts and learn how to prepare appropriate action plans.
![How to Do an AI Competitor Analysis? Example + 8 Actionable Steps [2025]](https://brand24.com/blog/app/uploads/2021/06/2_Guide-to-competitor-analysis-with-template_2.jpg)
How to Do an AI Competitor Analysis? Example + 8 Actionable Steps [2025]
Doing a competitive analysis is not so difficult! Follow these eight steps to prepare your business for market challenges!
How to Prepare a Competitive Analysis Report?
You absolutely need to know what your competitors are up to. After all, how do you want to compete with them if you don't do any research? Here's how to create a top-notch competitive analysis report and some tools to help you with that task.
6 Ways Remarketing Retains Your Existing Customers
Customer retention is extremely important as the probability of selling something to an existing customer is 60-70%. That's quite a number!
2023’s (and 2024’s) 21 E-Commerce Trends You Need to Know Now
Want a sneak peek into 2023? Well, the online shopping world is buzzing with innovation. If you're itching to outshine your competitors, you're in the right place. Let's unpack the hottest e-commerce trends that could skyrocket your success.