Trend Analysis

Trend analysis helps you predict the direction your business should go. It helps you better understand your customers and their needs or indicates what is worth improving. Check out blog posts and learn how to turn analysis data into actionable insights.

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How the Cambridge Analytica scandal will change your Facebook advertising and Facebook marketing strategy

Cambridge Analytica has put the spotlight on FB data security, resulting in changes sure to affect your Facebook advertising and Facebook marketing strategy.

Top Internet Reactions to Lewandowski’s 5 Goals in 9 Minutes

Robert Lewandowski impressed the Internet world with his amazing 5 goals in 9 minutes achievement. Check out the most interactive reactions on social media.

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A Look at The 2018 FIFA World Cup From a Media Monitoring Perspective – Matchday 1

Let's take a deep dive into media monitoring of The 2018 FIFA World Cup and analyse the stats such as a number of mentions, social media reach, or most active locations.

Billboard Music Awards 2017: Analysis of the Buzz & Reactions

Billboard Music Awards 2017 generated a lot of online conversations. We used social media monitoring to have a closer look at them. Here's the analysis.

Global Success Achieved Locally – Uber Ice Cream Campaign

The Uber Ice Cream campaign was launched on the 24th July for the fourth time and covered 252 cities in 57 countries. Users could request ice cream delivery to their location through their mobile app. Thanks to their efforts their managed to increase their reach, gain new users and raise engagement.

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