PlayStation Poland spotted a huge potential in Twitter, which is both a hospitable space for a gaming community and a powerful communication channel. Together with social relations agency, Konceptika the brand took the challenge to increase engagement of their fans on the platform using 140-character messages.
Cambridge Analytica has put the spotlight on FB data security, resulting in changes sure to affect your Facebook advertising and Facebook marketing strategy.
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Robert Lewandowski impressed the Internet world with his amazing 5 goals in 9 minutes achievement. Check out the most interactive reactions on social media.
Let's take a deep dive into media monitoring of The 2018 FIFA World Cup and analyse the stats such as a number of mentions, social media reach, or most active locations.
Billboard Music Awards 2017 generated a lot of online conversations. We used social media monitoring to have a closer look at them. Here's the analysis.
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