Trend Analysis

Trend analysis helps you predict the direction your business should go. It helps you better understand your customers and their needs or indicates what is worth improving. Check out blog posts and learn how to turn analysis data into actionable insights.

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What You Can Learn From Sony PlayStation Social Media Monitoring

PlayStation Poland spotted a huge potential in Twitter, which is both a hospitable space for a gaming community and a powerful communication channel. Together with social relations agency, Konceptika the brand took the challenge to increase engagement of their fans on the platform using 140-character messages.

A Look at The 2018 FIFA World Cup From a Media Monitoring Perspective – Matchday 1

Let's take a deep dive into media monitoring of The 2018 FIFA World Cup and analyse the stats such as a number of mentions, social media reach, or most active locations.

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2 Million Mentions Analyzed: The Top 100 Marketing Influencers Report is Here!

The Top 100 Marketing Influencers report is out! We analyzed 2 million mentions and 4 million interactions to find out who drives the biggest online engagement.

Social Media Marketing World 2018: Experts, Social Media Buzz & What We Think About It

Here's our take on Social Media Marketing World Conference. Check these few words about the conference and what our CEO thinks about it!

Are Fidget Spinners Ruining the Internet?

Fidget spinners. Fidget spinners everywhere. How do you think they affect the content on the Internet? Social media monitoring shows that it's still a thing.

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