Articles

4 Ways to Improve the Online Experience for Older Audiences

Marketing to older audiences can easily conjure up clichéd images of grey-haired couples strolling on the beach. Yet this lucrative market is far from stereotypical: it encompasses consumers from all walks of life who just happen to be over a certain age. Mature audiences are becoming just as tech-savvy as younger digital natives, it seems (particularly when it comes to online banking and travel booking).

10 Twitter Profiles Every Digital Marketer Should Follow

Drawing upon the potential of social media, marketers can now bag a great number of leads and drive conversions successfully. However, that’s easier said than done. To learn the art of digital marketing more efficiently and make things convenient, they would need a sensei- in this case, social media experts, aka influencers.

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Top Internet Reactions to Lewandowski’s 5 Goals in 9 Minutes

Robert Lewandowski impressed the Internet world with his amazing 5 goals in 9 minutes achievement. Check out the most interactive reactions on social media.

Global Success Achieved Locally – Uber Ice Cream Campaign

The Uber Ice Cream campaign was launched on the 24th July for the fourth time and covered 252 cities in 57 countries. Users could request ice cream delivery to their location through their mobile app. Thanks to their efforts their managed to increase their reach, gain new users and raise engagement.

6 Steps To Get A Manual “Unnatural Links” Penalty Lifted

The SEO strategies that used to work in the past can actually have a negative impact now. Based on updates to Google's search algorithms and manual review your website can get a manual penalty that negatively influence website's search rankings. If it happens to you there is solution to get manual penalty lifted. Follow this 6-step process to improve search rankings.

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