100% human-generated content

Michał Jońca

Content Specialist and Social Listening Expert at Brand24

Expertise:

  • brand visibility
  • web analytics
  • AI tools

In the last few years, Michał has discovered his three professional interests: writing, brand management through media monitoring, and AI.

He successfully merged these interests in his role as a Content Writer at Brand24, where he feels like a fish in water!

Besides, he leads adventurous travels to the Caucasus & Middle East (occasionally) and enjoys trail running (daily).

His life motto is: always be curious.

Education:

  • University of Wroclaw
  • Jagiellonian University

All articles by Michał

The 4 Best Crisis Management Software to Use in 2025

A brand crisis may happen to anyone and at any time. How to prepare for that occasion? What if it occurs? Use the help of the best crisis management software!

The 7 Best Brand Protection Software to Use in 2025

Brand reputation software guards your reputation and shields your company against different online threats & scams. Check the best tools to protect your brand!

Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.

Everything You Need to Know About Blog Monitoring

What is blog monitoring? How to monitor your blog? Which metrics are critical? In this article, we address all your questions about blog monitoring!

How to Measure Marketing Performance? [2025]

Measuring marketing performance is indispensable if you want to play this game seriously. Know the most important 11 metrics and streamline your marketing!

How to Track Instagram Mentions? [2026]

Mentions on Instagram are often underrated source of valuable data about your brand. What are they? And how to track & analyze Instagram mentions?

1 2 3 11 12 13 14

Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.