Indonesian Presidential Election 2014 – Infographic

Indonesian Presidential Election 2014 – Infographic

We are excited to present you today the newest outcome of social media analysis in Indonesia. After delivering of very popular airline market analysis our next focus was made on the hottest subject nowadays in Indonesia – Presidential election. Only two days are left to one of the most important events in Indonesia. Presidential election sparks off a […]

Brand24 Brand24
July 7, 2014 ・ 1 min read
Realtime marketing based on a World Cup controversy

Realtime marketing based on a World Cup controversy

Suarez incident proved attractive for brands looking for real-time marketing opportunities Giorgio Chiellini demanded that Fifa show the “courage” to ban Luis Suárez from the World Cup after becoming the third opponent to be bitten by the controversial Uruguayan striker. Naturally, there is a lot of social media buzz regarding this incident. Brands immediately picked up opportunity for a realtime […]

Brand24 Brand24
June 24, 2014 ・ 2 min read
How to Increase Social Engagement – Somersby’s Case Study

How to Increase Social Engagement – Somersby’s Case Study

Somersby decided to engage bloggers and vloggers to promote its brand with unique approach to cooperation with bloggers. The article was originally written by Jakub Prószyński. We are pleased to present you an excellent example of building relations with key individuals, who influence potential buyers. This case study concerns a recent marketing campaign related to a new product’s introduction – blackberry-flavored Somersby beer. All the […]

Natalia Chrzanowska Natalia Chrzanowska
June 9, 2014 ・ 9 min read
iOS 8 and OS X10.10 – breakthrough or a copy?

iOS 8 and OS X10.10 – breakthrough or a copy?

It’s halfway through the Worldwide Developers Conference and Apple have already surprised the social media users with its announcements. Some feel quiet excited about updates, but others are rather disappointed with a lack of new devices’ launch. Nevertheless, the most anticipated and trending are new operating systems: for mobile devices – iOS 8 and for Mac […]

Natalia Chrzanowska Natalia Chrzanowska
June 4, 2014 ・ 4 min read
Increase Customer Engagement Online

Increase Customer Engagement Online

Social media is becoming an even more important element in marketing communication and interaction between brands and consumers nowadays. However, they are substantially different from the other, traditional media and require a distinct approach to the customer. Social media users are also evolving and getting more demanding in the age of massive information. Their ability to speak their mind at any time and any place in the Web creates a great opportunity for enterprises to interact with them and gain their engagement – crucial element in improving their brand image.

Natalia Chrzanowska Natalia Chrzanowska
April 11, 2014 ・ 2 min read
Pizza Giveaway Based on Social Listening

Pizza Giveaway Based on Social Listening

Social Media Monitoring can serve you as a perfect base for innovative marketing campaign. Think outside the box and come up with PR stunt that will improve your image, increase engagement and stay in mind for long. Many companies have their customer service to their credit and one of them is Da Grasso, pizza restaurants chain, which […]

Brand24 Brand24
March 21, 2014 ・ 2 min read
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