100% human-generated content

Michał Jońca

Content Specialist and Social Listening Expert at Brand24

Expertise:

  • brand visibility
  • web analytics
  • AI tools

In the last few years, Michał has discovered his three professional interests: writing, brand management through media monitoring, and AI.

He successfully merged these interests in his role as a Content Writer at Brand24, where he feels like a fish in water!

Besides, he leads adventurous travels to the Caucasus & Middle East (occasionally) and enjoys trail running (daily).

His life motto is: always be curious.

Education:

  • University of Wroclaw
  • Jagiellonian University

All articles by Michał

Brand Awareness Strategy [The Ultimate Guide for 2026]

What is brand awareness? Here's everything you need to know about it! Check the guide and 7 steps to build a robust brand awareness strategy!

How to Create an Instagram Analytics Report? Template & Example

Using Instagram analytics report template is the most effective way to present your data quickly & make smarter decisions. Here is how to do it!

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How to Create a Marketing Report? Template & Example [2025]

Marketing report is the most effective way to present your data, metrics, and progress. Check this marketing report template, tips, and examples!

Best Meltwater Alternatives to Try & Test in 2026

Meltwater is a great - but not the only - social media management and listening tool! Check the top 7 Meltwater alternatives you to try and test in 2026!

AI Brand Visibility: How to Measure & Maximize It?

AI chatbots and LLMs are becoming increasingly popular search tools. Therefore, AI brand visibility must be the new focus area if you want to stay discoverable!

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Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.