100% human-generated content

Michał Jońca

Content Specialist and Social Listening Expert at Brand24

Expertise:

  • brand visibility
  • web analytics
  • AI tools

In the last few years, Michał has discovered his three professional interests: writing, brand management through media monitoring, and AI.

He successfully merged these interests in his role as a Content Writer at Brand24, where he feels like a fish in water!

Besides, he leads adventurous travels to the Caucasus & Middle East (occasionally) and enjoys trail running (daily).

His life motto is: always be curious.

Education:

  • University of Wroclaw
  • Jagiellonian University

All articles by Michał

7 Best Cision Alternatives for Various Business Needs [2026]

Looking for Cision alternatives? Compare the top 7 tools for social listening and PR workflow — with features, pricing, monitored sources, and pros & cons.

7 Best Sprinklr Alternatives [2026]

Discover Sprinklr alternatives for social listening and social media management: Brand24, Brandwatch, Meltwater, Sprout Social, Hootsuite, Mention, and BrandMentions.

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Online Presence Score: What Is & How To Measure It?

Presence Score shows if your brand visibility is actually growing. Track trends, benchmark competitors, and understand what drives your online presence.

AI Brand Visibility: How to Measure & Maximize It?

AI chatbots and LLMs are becoming increasingly popular search tools. Therefore, AI brand visibility must be the new focus area if you want to stay discoverable!

LinkedIn Hashtag Analytics: 10 Easy Steps [2026]

Learn how to run LinkedIn hashtag analytics in 10 steps. Track reach, engagement, sentiment, and competitor hashtags!

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Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.