100% human-generated content

Michał Jońca

Content Specialist and Social Listening Expert at Brand24

Expertise:

  • brand visibility
  • web analytics
  • AI tools

In the last few years, Michał has discovered his three professional interests: writing, brand management through media monitoring, and AI.

He successfully merged these interests in his role as a Content Writer at Brand24, where he feels like a fish in water!

Besides, he leads adventurous travels to the Caucasus & Middle East (occasionally) and enjoys trail running (daily).

His life motto is: always be curious.

Education:

  • University of Wroclaw
  • Jagiellonian University

All articles by Michał

7 Key YouTube Metrics You Should Track in 2025

Want to maximize your YouTube effectiveness? Track those 7 key metrics and skyrocket your channel!

How to Master Hotel Reputation Management in 2025? 7 Steps

How to do a hotel reputation management right? Discover these 7 smart ways to boost trust, win guests, and avoid PR disasters.

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How to Write a Media Monitoring Report? [2025 Guide]

Preparing report containing data about your digital marketing results may be overwhelming and time-consuming task. This article will explain to you how to prepare media monitoring analysis reports in less than 5 minutes!

How Can Social Media Listening Increase Customer Advocacy? [4 Proven Ways]

Social media listening can significantly increase customer advocacy! The trick here is to work smart - not hard.

5 Proven Tips to Increase Market Presence in 2025

A strong market presence is a huge boost to your business! Curious how to grow your market presence? Here are the top 5 go-to tips!

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Start Social Listening!

Get the Brand24 trial and start social listening like a PRO.