Michał Jońca

Content Specialist and Social Listening Expert at Brand24

In the last few years, Michał has discovered his three professional interests: writing, brand management through media monitoring, and AI.

He successfully merged these interests in his role as a Content Writer at Brand24, where he feels like a fish in water!

Besides, he leads adventurous travels to the Caucasus & Middle East (occasionally) and enjoys trail running (daily).

His life motto is: always be curious.

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How to Measure PR Performance? [2025]

Measuring PR performance requires understanding appropriate metrics. Use the following 10 indicators to know the real impact of your public relations efforts!

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How to Do Market Sentiment Analysis? 6-Steps Guide & Nvidia Example

Market sentiment analysis refers to two contexts: PR & marketing, and investments. Check how these spheres overlap and learn how to analyze market sentiment effectively.

Business Strategy

The 7 Best Social Media Reporting Tools to Try in 2025

Social media reporting tools can take tedious analytics tasks off your shoulders! But choosing the right one is key. Check out this list to find the best fit!

Business Strategy

How to Create a Marketing Report? Template & Example [2025]

Marketing report is the most effective way to present your data, metrics, and progress. Check this marketing report template, tips, and examples!

Business Strategy

How to Do PR Research in Less than 30 Minutes?

PR research doesn't have to be daunting, boring, and time-consuming! Discover the top 3 steps to make the PR research process fast, fun, and effective!

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