Blog / Tom

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Tom

Tom was the Head of Content at Brand24 for five years. During that time, he was actively involved in building an AI social listening tool. Tom knows exactly what you like to read. At Brand24, he’s been experimenting with both organic content and advertising. 

Besides giving you a good story, Tom loves data-driven marketing and testing conversion optimization tricks. No great headline starts without analyzing the customer journey, right?  Good food, road cycling, and outdoor adventures are just some of the things that excite him in life. Loving English language and literature since a kid.

Today, you can meet him in another brilliant Polish SaaS – LiveChat, or on a beautiful, crazy bike trip somewhere in the world.

All articles by Tom

Business Strategy
Mar 20, 2024

5 Reasons to Watch Your Competitor’s Online Marketing

When was the last time you conducted a social media competitive analysis? Do you know where exactly your social media strategy stands compared to your competitors? What is the true business value for your brand to watch your competitors' online marketing? Monitoring your competitors' online marketing on a regular basis can bring significant benefits to your business that go far beyond the marketing department itself. Find out the top 5 reasons why you can't afford to live without a social media competitive analysis.

Tom Zietek
Use Cases
Mar 20, 2024

⚡ Brand24 2.0: the Social Media Monitoring App is Here!

We've just updated our social media monitoring mobile app. Check out the new design and see how you can use the app to your benefit!

Tom Zietek

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Product Update
Mar 20, 2024

Feature Update: Instagram Preview

Now you can preview Instagram mentions directly inside the dashboard. There's no need to go directly to the source of your mention. Learn more inside!

Tom Zietek
Business Strategy
Jan 24, 2024

Social Media Marketing for Restaurants: 15 Tips With Examples

Here's a guide to restaurant social media marketing. Learn how to engage your customers, monitor your restaurant's reputation and more.

Tom Zietek
Digital Marketing
Jan 18, 2024

6 Clever Ways to Use Facebook Groups for Growing Your Business

Are you struggling to generate engagement and reach due to recent Facebook’s algorithm changes? Seeking to foster a stronger sense of community around your brand? Or looking for a way to increase customer satisfaction and sales with word-of-mouth recommendations? You are in the right place and right time to learn how to get there.

Tom Zietek
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Popular articles by Tom

Use Cases
Feb 8, 2023

CASE STUDY: How a Restaurant Used Social Media Monitoring to Listen to Customer Requests

Tom Zietek

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