Articles

Product Update
Apr 18, 2024

What’s New in Brand24? October Changes

We're thrilled to introduce AI Insights. We've also seamlessly integrated YouTube and Semrush, bringing you even more exciting enhancements!

Waleria Pągowska
Business Strategy
Jul 4, 2024

What is Employer Branding? Definition and 3 Best Tools [2025]

Employer branding is a process that differentiates an organization from its competitors by building relationships with potential and current employees.

Tom Zietek

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Use Cases
Dec 13, 2024

What is Social Selling? Guide To Generate Better Leads

What is social selling and how to start generating better leads with Brand24? This and more in our article!

Kuba Spiryn
Business Strategy
Apr 3, 2024

7 Steps to Startup Marketing Strategy [Guide 2025]

If you're looking for help creating a marketing strategy for your startup, look no further. This guide provides 7 steps to get you started. Check it!

Katarzyna Dereń
Business Strategy
Sep 29, 2025

What is Social Media Intelligence (SOCMINT)?

You can use social media intelligence (SMI or SOCMINT) to improve your sales and marketing campaigns. Here's how to do this right.

Kuba Spiryn
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